01392 311 340
01392 311 340
        01392 311 340
Sign up to our Eureka Bulletin for top tips

Articles in Category: Social Media

How to use Social Media to Differentiate from Competitors

How to use Social Media to Differentiate from Competitors

Do you sometimes ponder the value of social media for your business? Whilst some sales can be accurately attributed to social media through website tracking, there are some less measurable ways which social media is of huge value to your business. It all revolves around one thing: connecting with your target audience.

What Social media Platforms Marketers Want To Learn More About

What Social media Platforms Marketers Want To Learn More About

A recent report undertaken by Social Media Examiner asked marketers to identify which social media platforms they most want to improve their knowledge on. Facebook took first place, growing from 73% in 2016 to 80% in 2017. Instagram increased from 55% in 2016 to 71% in 2017. Snapchat also rose significantly, from 28% in 2016 to 42% in 2017.

How to get Noticed on Instagram

How to get Noticed on Instagram

When it comes to getting noticed on Instagram there are basic rules to follow, as would be the case with any social network: post regularly, interact with users, include an interesting description with your photos that will get other users attention. Following these brief points, which we outline below, will greatly improve your brand awareness.

Hootsuite For Beginners

What is HootSuite?

Hootsuite for BeginnersHootSuite. You’ve heard of it, and you may even already know that it has something to do with social media. But is HootSuite free? What exactly does it do?

You've come to the right place to find out.

HootSuite is a social media management tool that allows users to schedule and post updates to any pages or profiles for Facebook, Twitter, LinkedIn, Google+, Instagram, WordPress and others from one place – the HootSuite dashboard.

When you sign up, you are essentially given a dashboard with tabs organising all the social profiles you connect to HootSuite.

Juggling multiple social media accounts across several networks can get hectic, and of the many management tools available, HootSuite is the platform we recommend for business. 

Top Tips on Pinterest Advertising

Top Tips on Pinterest Advertising

Have you tried Pinterest advertising yet? Since Pinterest created an advertising strand it’s proven to be a great way for visual brands to heighten interest and increase sales in their products using ‘promoted pins’. Promoted Pins are just like normal Pins, but you pay to have them seen by more people.

Top Tips On How To Get More Pinterest Followers

Top Tips On How To Get More Pinterest Followers

More Pinterest followers can help you get more likes, repins, comments, clicks and impressions.

This can then help drive traffic, increase sales, generate leads and build your Pinterest brand.

It also provides an opportunity for you to generate more engagement with your customers.

Here are some top tips:

Twitter's 140 Character Update

Twitter's 140 Character Update

Finally, some of the promised changes to Twitter’s famous 140-character limit have been implemented. The frustration of trying to write a tweet short enough to accompany a photo is now eased after Twitter excludes photos, quoted tweets and other items from the 140 characters allowed for a tweet.

How Digital Marketing Influences Sales for Small Businesses

Understand your customers' purchase journey

Understand customer purchase journeyWe all know that marketing your product online is vital for a product based small business. In 2013, 72% of all adults bought goods or services online, up from 53% in 20081. The number of people who buy online in 2016 is set to be even higher. The challenge for you as a small business comes when trying to decide the most effective online channels to spend your time and marketing budget on. This is when it helps to understand your customer’s purchase journey. Armed with this knowledge you can then plan your sales strategy intelligently.

Why Digital Marketing?

Why Digital MarketingCould your business be missing out on online leads and sales? As many as 2 million sole traders and small businesses are missing out on £1.5 billion of cyber weekend sales due to their lack of online presence, according to the Dept of Business, Innovation & Skills. From their research they also found more than half of customers (55%) say they find it hard to support local businesses when they cannot find them online.

 

Wanting More Website Traffic?

Here’s how Search Engine Optimisation and Social Media can play it’s part

Wanting More Website Traffic?

Search Engine Optimisation (SEO) and Social Media can play an integral part in getting more people from your customer base to visit your website. This in turn will help to meet the business objective of the site, such as generating more enquiries or raising public awareness of a cause or issue. SEO is about optimising your website in the eyes of search engines, particularly Google (which in the UK owns approx. 91% of the search engine market). This ensures your site appears higher up the listings in search engine results.

 

Using Social Media To Grow Brand Presence

Using Social Media To Grow Brand Presence

Using social media with the right strategy can have a considerable impact on brand awareness. We saw this happen for one of our clients, Board Game Extras, where their online brand presence grew considerably over their first year of using social media. As part of an in-depth analysis we undertook in tracking the impact of their digital marketing activities, we saw two significant factors in Google Analytics that hinted at an increase in awareness of their brand name.

LinkedIn Group Changes

linkedin groupsRecently LinkedIn have been making some big changes to their group’s features. This will include simplifying several features of the group to ensure they will always be trustworthy to gather with like-minded professionals. Within this blog I will be talking about the main changes and how they makes groups a better place. 

 

5 Top Tips On Using Twitter for Business

Q social media blog - top tipsTwitter can be a very effective marketing and communications tool to reach out to a wider targeted audience online. It can help you to develop relationships with both existing clients and prospects (who are also using it). Here are five top tips on how to further utilise Twitter for your business:

We Can Help...

with our IN-House Training

Onsite training customised to your requirements showing you how to best use digital marketing and social media platforms for your business.

We have helped businesses in Exeter, Bristol, Plymouth, Taunton and elsewhere in Devon, Somerset & Dorset, as well as in London.

Learn More

We Can Help...

with our MANAGEMENT SERVICE

Outsource digital marketing and social media activities to our specialists - we can make them work for your business.

Saving you time and giving you peace of mind knowing these key marketing activities are still being undertaken on your behalf.

Learn More

We Can Help...

with our Training COURSES

Gain clarity on how to best use social media and digital marketing tools for your business via our courses.

These run in Bournemouth, Bristol, Exeter and London

Learn More

Would you like to know more?

Please submit your details to find more about our services

captcha

Q Social Media

Q Social Media Ltd.
Office Address: Unit 10 Philip House, Honiton Road, Exeter, Devon, EX1 3RU.
Registered in England & Wales Company No. 07537439.
Registered Address: Michael House, Castle Street, Exeter EX4 3LQ

 01392 311 340

Terms & Conditions | Privacy Policy

We use Cookies | Learn More

© 2010-2016 Q Social Media Ltd.