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Welcome to the Q Social Media Sept Newsletter, we hope you enjoyed your hols, our August newsletter also went on hols too, so back this month with top tips for marketing online and upcoming social media training events. Plus exciting New upcoming Google overview seminar covering the key info you need to know on improving your Google presence.
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Top Tips:
1) Schedule Key Messages - one way to help save time each week is to use social media dashboard apps like Hootsuite to schedule key messages to social media plattforms in one go, whether to Twitter, Facebook and or LinkedIn. This way ensuring messsages are going out on a regular basis via your social media streams. We recommend not to automate every message as otherwise you'll start to not check your platforms on a regular basis and drop off from engaging online, where your online followers may then notice.
2) Use Smartphones - each of the key social media platforms have their own app for smartphones and so does Hootsuite. These you can download from the relevant app store on your smartphone. Then send messages whilst on the go, complementing those that you have scheduled. This way you can use dead time, perhaps when on the train, bus, early for a meeting, in a queue etc, to check your social media streams and send messages. This we find works particularly well for Twitter where ideally you need to be sending more than one message every working day (or at least most working days).
See Previous Month's Top Tips Here
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NEW Blogs: The Indirect Impact of Social Media - Social Stats in Google Analytics
Plus: Understanding Facebook Ad Stats
Like our blogs? Please retweet, like or G+
You can also subscribe to our blogs here.
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| Working On |
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We have recently taken on running the online marketing side for an online retailer to raise their online, social media and Google presence. This involving covering the day to day management of the social media activities, which Marie Leverett our social media manager is working on. I'm particularly working on their Google presence using Ads (pay per click advertising), Merchant Center (listings on the Google shopping page) and Google Analytics to understand how the website and online marketing activities are performing. The latter allowing us to further develop online campaigns over time. Whilst between us we'll be looking for opportunities where we can raise their online profile via other related websites.
More details on these services here: Social Media Management (Outsource) / Google Ads / Google Merchant Center / Google Analytics
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| New Upcoming Google Overview Seminar |
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Get More Website Hits. Learn how to harness the power of Google Apps: Adwords, Analytics, Merchant Center, Places & Webmaster. Be found more often within the Google search engine, Understand how your website and online marketing activities are performing, AND DRIVE BUSINESS GROWTH.
27th Sept - Torquay
5th Oct - Bournemouth
26th Oct - Exeter
More details here. To enquire or book on please email
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.
Interested in learning more on social media as well - save 50% of the second seminar cost when booking both seminars - Bournemouth and Exeter only
(Note: this offer is not applicable to the Google seminar in Torquay, where the promotions and bookings are instead handled by Unit Seven for this seminar, we'll be running it on the day itself)
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| Join Our Online Marketing and Social Media forum |
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Now active as a LinkedIn Group Here - post your social media and online marketing queries in this forum group. At the moment there is some great info on Twitter #tags, Search Engine Optimisation (SEO) for your website and Google Ads (pay per click advertising within Google).
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| Social Media Training Events |
| Bournemouth: Social Media Overview Seminar / Google Overview Seminar / |
| Bristol: Intro Hands On Classroom Workshops / |
| Exeter: Intro Hands On Classroom Workshops / Advanced Hands on Classroom Workshops / Social Media Overview Seminars / Google Overview Seminar / |
| Greenwich: Intro Hands On Classroom Workshops / |
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| Training & Management Services (where applicable can be tailored to your business, industry and customer base) |
| Social Media Services: In-House Training / Coaching / Audits / Strategy / Management (Outsource) / Speaker / LinkedIn Book / Testimonials / Online Training Program / Online Forum / |
| Google Marketing Tools: Google Ads / Google Analytics / Google Merchant Center / Google Places / Online Marketing Audit |
If you are looking for help with marketing your business online and using social media and or the google marketing tools please email
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for more details. Please pass on our newsletter and or blogs on to others that may also benefit from them.
Thanks
Chris
Chris Wood
Q Social Media Ltd
07805 512 979
www.qsocialmedia.co.uk
Follow on Twitter at @qchriswood.
Q Social Media Ltd, Exeter, Company No. 07537439, Tel. 01392 311340
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Top Tips:
1) Research your market - On Twitter using Hootsuite you can set up keyword searches to track conversations regarding industry keywords. On LinkedIN you can join industry based discussion groups and see what others are saying in your industry. Along with undertaking advanced searches on People or Companies to research your market by key criteria.
If you are doing this already and want to take it one step further, there are social media monitoring tools that can help you capture key industry data online. This is whenever keywords are mentioned on the web or via social media platforms.
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