Happy New Year and welcome to the Q Social Media January Newsletter, top tips for marketing online and upcoming social media training events.
1) Marketing Plan -social media, the google tools and other internet media tools are all part of online marketing, which form part of the overall marketing mix. When planning your marketing strategy for the year ahead ensure you cover these as part of the plan (where applicable).
2) Complement online with offline - as part of your marketing plan ensure when possible your online marketing activities complement the more traditional offline marketing activities. This way maximising your marketing campaigns as you run them throughout the year, re-enforcing the messages as people see them offline and online.
Kindle or iPad for Christmas? We have the perfect ebook for your business to read on these devices on how to unlock LinkedIn for your business as per our intro video. The ebook covers the "how to" side of using LinkedIn with step by step instructions, ideal for beginners and intermediates.
Thanks goes to Bitpod for their help in recording and producing the intro video.
We have revamped our existing Twitter profiles and introduced a new one:
qChrisWood - engage with our leading social media specialist online, Chris Wood - any queries feel free to tweet them.
qSocialMedia - we've introduced over 100 new top tips on how to unlock social media and online marketing for business every working day between 8am to 10pm. Also follow for the latest social media news, blogs and training events.
UnlockLinkedIn - to follow the successful launch of our ebook on LinkedIn is a new Twitter profile with over 100 hundred top tips on how to unlock LinkedIn for business every working day between 10am to 4pm.
For "how to" guides with step by step instructions on how to get up to speed with Twitter, Facebook and LinkedIn for business join our online marketing club. We have had a few teething problems if you have tried joining previously that are now all sorted, please feel free to try again. Any problems please email
27th Jan- Advanced Social Media Workshop at AME Solutions Training Cente in Exeter - places available - aimed at intermediates looking to take their social media setup to the next level and introduce blogs (articles) and or video content via YouTube to enhance their social media strategy.
5th Mar - Social Media for Business Seminar in Bournemouth- half day seminar - places available
9th Mar- Intro to Social Media Workshop at AME Solutions Training Suite in London- places available
21st Mar- Online Marketing and Social Media Seminar inExeter - half day seminar - places available
27th Mar - Intro to Social Media Workshop at AME Solutions Training Centre in Exeter- places available
29th Mar - Social Media for Business Seminar in Weston Super Mare - half day seminar - places available
For more event details please email
January Networking Events:
19th Jan - Exeter Tweetup (plus Smartphone Pub Quiz) at Oddfellows
25th Jan- Taunton Business Network lunch event
If you would like further assistance with marketing your business online and using social media and or the google tools please feel free to reply back to
Q Social Media Ltd, Exeter, Company No. 07537439, Mob. 07805 512979 /
1) Research your market - On Twitter using Hootsuite you can set up keyword searches to track conversations regarding industry keywords. On LinkedIN you can join industry based discussion groups and see what others are saying in your industry. Along with undertaking advanced searches on People or Companies to research your market by key criteria.
If you are doing this already and want to take it one step further, there are social media monitoring tools that can help you capture key industry data online. This is whenever keywords are mentioned on the web or via social media platforms.
Q Social Media Ltd. Registered in England & Wales Company No. 07537439. Registered Address: Charmian Court, Heavitree, Exeter, Devon EX2 5ER